Verity

For clinics and practices

Patients are asking AI about your practice before they call

Choosing a dentist, a vet, or a therapist is a higher-stakes decision than choosing lunch, and people research it accordingly — increasingly by asking an assistant rather than reading ten websites. That raises the cost of a wrong answer. A prospective patient told you are not accepting new patients, or that you do not offer a treatment you have offered for years, quietly goes elsewhere.

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What your customers are asking

Every scan runs a battery of local-intent prompts like these across ChatGPT, Gemini, and Perplexity, then compares each answer against your real details.

  • Dentist accepting new patients in [area]
  • Emergency vet open now near me
  • Therapist in [town] who takes [insurance]
  • Does [your clinic] do [treatment]?

What goes wrong for clinics and practices

Services you offer — or stopped offering

Practices add and retire services steadily, and assistants lag both directions. Being described as offering a treatment you discontinued produces a frustrating first appointment; being described as not offering one you do produces no appointment at all. Verity flags each claim per assistant so you can see exactly which is wrong where.

Availability signals carry weight here

Whether you are accepting new patients is the question that decides whether someone calls. It is also a detail that changes with your books rather than with your listing, so it drifts out of date faster than most facts and is rarely noticed when it does.

Sentiment matters more in care than in commerce

How an assistant characterizes a practice — warm, rushed, expensive, good with anxious patients — carries real weight for someone choosing care. Verity scores sentiment alongside accuracy and visibility, so you can see how each assistant is describing you in tone, not just in fact.

The detail that matters most here: what you actually treat

For clinics the highest-value correction is usually the service list, because it determines whether you are considered at all for the specific thing someone needs. Verity compares what each assistant says you offer against your Google Business Profile, and reports where a claim likely came from — so the fix is a specific listing or page rather than a guess.

Questions from clinics and practices

Is this appropriate for a healthcare practice?

Verity checks public business facts — hours, contact details, location, listed services — exactly as they appear on your public Google Business Profile. It does not touch patient data, records, or anything clinical. What it reports is what an assistant will tell a member of the public who asks about your practice.

We are part of a group with several sites. How does that work?

Each site is scanned separately, one credit each, since assistants answer about locations rather than groups. Credits are shared across everything in your account, so you can scan every site monthly or focus on the ones where you suspect problems.

Read the full FAQ →

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